On Sat, 2014-02-01 at 09:15 -0600, inode0 wrote:
On Sat, Feb 1, 2014 at 8:48 AM, Máirín Duffy
<duffy(a)fedoraproject.org> wrote:
> Hi
>
> On 02/01/2014 09:31 AM, Dan Mashal wrote:
>>
>> I for one really don't think that third parties are going to now jump
>> at the opportunity to create software because we took Gnome and put a
>> sticker that says "workstation" on it. I'm sorry but I really
just
>> don't see it happening.
>
>
> The products are about a lot more than just slapping superficial labels on
> things.
I do think there is an opportunity for the Workstation product to gain
traction it doesn't currently have as a result of this effort and I
certainly think Fedora use in the other product areas is virtually
certain to increase.
Now to get myself into trouble I would charactize the three new
products as spins on steroids chosen by the project as worth the
effort to focus attention on now. The overall effort goes well beyond
the three new products however and we do need to figure out some
things that I've not seen discussed that much to this point.
While the discussion about how we want to treat the existing spins has
begun I'm afraid it still isn't happening in places that are critical
to a good decision being made. The desktop spins are heavily used in
promoting Fedora and have been for years. The folks doing marketing
and the ambassadors working with end users at events really need to
have input on this.
Assuming some of those spins continue to exist for at least the short
term, that being until we have the new products in the wild and see
the reaction they generate, how are we going to market this stuff?
There will be an obvious desire to focus marketing effort on the new
products but there will be delicate questions about marketing the
other spins that in some way compete with our own featured products.
Probably the wrong list for this rambling but we need to start
thinking about this too if we haven't.
When I went and looked at it yesterday it struck me that this really
isn't a huge issue, because we *already* rather heavily segment our
marketing. If you go to
https://get.fedoraproject.org/ , what do you
see? A big blue button for the x64 live image, and some irritating text
you ignore. OK, I exaggerate, but you get the point: we actually already
quite heavily promote one small-p product over all the others. Then
there's a whole bunch of distinctions drawn between all the other
small-p products in a fairly ad hoc way - I think the web design team
actually did the best job they possibly could on this, but it's an
inherently tricky job when we don't have a clear high-level strategy
about what our primary products actually *are*.
So, yes, in the Products world I'm sure we'll promote the Products above
everything else, but then, we already do something even more radical
than that right now...
--
Adam Williamson
Fedora QA Community Monkey
IRC: adamw | Twitter: AdamW_Fedora | XMPP: adamw AT happyassassin . net
http://www.happyassassin.net