The first is a waveform, placed into the centre of the document, with
separate Magenta and
Blue layers to produce a layered effect. These are placed against a radial gradient of
Fedora Blue and Fedora Dark Blue. The waveform does not have any specific meaning, I
used it to test the design.
I think without a deeper meaning I wouldn't push this one further - I think you need
the deeper meaning to push it into a more compelling visual.
The second is an illustrative design. The waveform section is of me
speaking the word
'Fedora'. I created a path around the waveform to generate an outline. This has
then been filled to create a hill, on which I intend to place a flat illustration of
Edinburgh Castle, in reference to Alexander Graham Bell's birthplace. The reflection
in the lower half of the image is also part of the waveform.
This is really neat! I think the intentional gradient bandings, esp the radial ones from
the moon, are a really nice illustrative effect and pretty harmonious with Fedora's
brand style too. I especially love the radial gradients because they kind of visualize the
moonlight in a wave form, light waves as a sort of contrast to the sound waves. Ialso
like how you used a mountain/hill to help represent the wave form.
Some suggestions / ideas:
- To make the waveform more complete as in the inspiration pictures from the pinboard,
I'd lighten the reflection so it's less weak, so you could get the impression of
the shape of the waveform rather than the top half of the form / above-water half
dominating quite so much.
- I'm not sure the texture on the water is the right one. Somehow it kind of clashes
with the radial blocks in the sky. It also kind of has (At least for me) a weird 3D kind
of affect making the water look curved in a way that doesn't make sense. I guess,
ripples on water need a catalyst, right? It might be neat because you have radial
gradients in the sky, to mirror that in the water a bit with circular-ish texture on the
water and maybe add some object to generate the waves.... or as an alternate emulate still
water at night. Also, is this fresh water or ocean? If it's ocean I guess you could
have waves but I don't see any peaks or crashes on the shore. (I got the impression of
it being fresh water inland somehow)
I really like the color palette on this one.
I'm not particularly happy with either, as I stated above. I'm going to take the
second design and tweak it to make it much more subtle and less busy. A desktop image
shouldn't get in the way of the users day to day activities, which I believe this
Totally agreed, it needs to be subtle, I think you're on the right track.